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The Sharing Economy Career Options | Hospitality Industry Careers for Students

In terms of looking at a career in the accommodation side of the hospitality industry, you have probably been taught about hotels and maybe Airbnb as the big competitor. But did you know that there is SO MUCH more than that?


Today I am going to show you companies and job opportunities in the non-hotel accommodation sector of the hospitality industry, also called the sharing economy.


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Learn more about Hotel Careers here, Restaurant Careers here, Travel Careers here, Events careers here, and Technology Hospitality Careers here!


The Sharing Economy


The accommodation side of the hospitality industry includes many companies and sub-sectors beyond hotels. Companies like Airbnb, Couchsurfing and WeWork popularised this concept. It has now grown into a huge part of the hospitality industry with more career opportunities than โ€œtraditionalโ€ hotel career options.


We already covered the hotels part of the accommodation business at the start of this series, Hospitality Industry Careers, learn about restaurants, events and other sectors here.


Apartment rentals market

Starting off, we have companies like Airbnb and Couchsurfing that were the original providers of alternative accommodation at home. The hospitality share-economy catalysts.


More recently, companies like Hostmaker and Guest Ready emerged to help owners manage these rental apartments and rooms for a fee. Taking the management off their hands and allowing more flexibility for the owners and guests.


Then we have companies like Plum Guide, that โ€œis establishing the first globally recognised mark of quality in the homestay sectorโ€ and allowing guests to find high-quality long term accommodation that suits their taste and preferences.



In the luxury sector, we also have OneFineStay by Accorr, a type of Airbnb that does not require the owner of the property to do anything once signed up. OneFineStay manages everything for the owner.


Then we also have companies like Sonder and Marriott Homes & Villas that saw a gap in the market of apartment rentals and launched branded apartment rentals. They maintain a certain standard throughout all their apartments, making sure it fits the brand and allows a consistent customer experience.


Short and long term hotel-like housing is now competing with hotel brands that were designed for that. The long-stay hotel brands like Staybridge Suites and Element.


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Technology with hospitality at the heart


Domio that is a technology company with hospitality at the heart, โ€œencompassing real estate, hospitality, and design with an emphasis on social connections.โ€


Lyric is another interesting example of a technology company within hospitality accommodation and is โ€œon a mission to design and operate accommodations for the modern business traveler.โ€


So this shows that hospitality is really bigger than is typically taught at university. Chances are that you've probably not considered technology companies for your future career options in hospitality, but just because a company is a tech-driven, doesn't mean it's not a hospitality company.



Home renting is a big, HUGE market sector in the hospitality industry with companies like Marriott and Accorr are catching on the trend, with growing demand and social distancing, this industry has been doing well in comparison to hotels this year.



Co-working and co-living as part of the hospitality


In co-working space, we have WeWork ofc, (although not sure for how long) and lots and lots of competitors in various locations. We probably have 15 here in London only.


Co-working is a specific area on its own that would normally be categorised in facility management but are now starting to offer for hospitality facilities. Don't forget about this when you're creating your career vision.


Then we have an up and coming area of the business which is not typically part of hospitality but encompasses all its essence at the heart, and it is co-living spaces. This would also never be part of hospitality until now, as companies like The Collective and the Bungalow offer F&B and entertainment facilities in the building.


So when it comes to opportunities and companies in the sector of non-hotel accommodation there are a lot to choose from, depending on what you like and where you are located. That